You might be doing “major redesign launch” wrong if

English: SmugMug Main Screen Shot

English: SmugMug Main Screen Shot (Photo credit: Wikipedia)

After a major new launch you also need to write a post for your customers to show them how to back to the old design. Maybe I am overdramatizing, but it really struck a chord with me.

Here is smugmug – a company I used to love to use – with a new tutorial on

“Get the Legacy Look in the New SmugMug”

I am happy folks at Smugmug are taking customer questions and complaints seriously; and there is always someone who wants what they had, and no upgrades, but this is exactly why you do not typically simply upgrade everyone without giving them a choice or at least a moment to click and confirm the upgrade.


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